Posted On: August 27, 2018
Media-Related Job
Media Organization: Genoa Healthcare Technology
Company Description
Genoa Healthcare’s telepsychiatry division improves mental health treatment for the most underserved populations by increasing access to behavioral health services across the U.S. through high quality and sustainable telepsychiatry programs. Genoa Healthcare has grown to become the largest outpatient telepsychiatry community with over 250 providers signed and more than 100,000 appointments completed to date, growing over 250% YoY.
Job Description
Our company is seeking a talented Content Writer who will help us expand our digital footprint and drive more value through digital content. This position requires a high level of journalistic aptitude, as well as the ability to use data-driven insights to write better material. The successful candidate should be detail-oriented & committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree, and relevant work experience.
As part of our team, you will be expected to:
Understand the vision of Genoa Healthcare Telepsychiatry and our community mental health center (CMHC) & provider audiences
Write monthly content features blog posts (approx. 700-900 words) for use across our website, social media, & brand platforms
Ensure content will strongly resonate with our audience, while increasing reach, engagement, & growing leads
Pitch the Genoa Healthcare Telepsychiatry Marketing team on innovative content ideas related to telepsychiatry & behavioral health
Help position Genoa Healthcare as the leading player in behavioral health through thought leadership content
Must-Haves:
Bachelor’s degree in English, journalism, or related field
Knowledge of SEO, social media, & promotional tactics; proven track record of successfully producing pieces that increase engagement and drive leads
Excellent writing skills; an aptitude for presenting ideas in a simple, straightforward manner while keeping the copy engaging & creative
Ability to transform complex information into easy-to-understand copy
Strong research & analytic skills
Extremely well organized; ability to prioritize & meet tight deadlines while managing multiple projects
Nice-To-Haves:
M.A. in Journalism or MPH
A desire to work with a fast-growing health-tech company; a passion for working in healthcare is a plus
Willingness to learn about Genoa Healthcare’s business model and be a champion of telepsychiatry
Fluency with writing across industry domains
At least three years of experience writing for a B2B audience
Experience using WordPress
To Apply
If interested, please send your resume and work samples to Lauren Gerber (mktg-team@genoatelepsychiatry.com).