Social/Digital Media Specialist

Posted On: September 19, 2023

Media-Related Job

Media Organization: Dr. Zhana

Company Description

Dr. Zhana is a leading platform in the field of sexuality and relationships education, specializing in helping individuals find and design relationships that align with their unique psychological makeup and life circumstances. We are seeking passionate and dedicated Digital Marketing/Social Media Specialist to join our team and contribute to our mission of empowering individuals in their pursuit of custom-tailored, truly thriving sex and relationship lives.

Job Description

Job Title: Digital Marketing/Social Media Specialist
Company: Dr. Zhana
Location: Remote
Duration: Commission-based position/training for the first 3 months, followed by the possibility of a paid position

Job Description:
Are you both a strategic thinker and detail-oriented with a passion for sexuality/relationships education, digital/social media marketing, and the unprecedented potential of artificial intelligence? If so, we invite you to join us as a Digital Marketing/Social Media Specialist at DrZhana.
In this role, you will be harnessing the power of AI tools to craft and repurpose compelling, educational, and conversion-focused content across various channels such as Instagram, Twitter/X, Facebook, blogging, email marketing. Your role will support to increase our audience and engagement while driving sales for our Open Smarter online course and boosting Dr. Zhana's consulting practice.
This is a dynamic role that offers the opportunity to learn and contribute to our mission while gaining valuable experience in the field of sexuality/relationships, digital/social media marketing, and AI.

Shared Responsibilities:
Please note that there are several positions available for Digital/Social Media Specialist, and tasks and responsibilities will be shared and divided according to each candidate's interests, strengths, and availability. Collaboration and teamwork are essential aspects of this role, and candidates are expected to work closely together and with the exec team to achieve our goals.

Key Responsibilities:
Develop and execute a social media or digital content strategy that resonates with our audience. This includes:
Create compelling social media content using AI tools to educate and engage our audience.
Develop and maintain social media content calendars.
Schedule and post content on Instagram and Twitter/X.
Respond to comments and messages in a timely and engaging manner.
Stay updated on social media trends and continuously evolve best practices.
Assist in collecting and analyzing social media and digital marketing performance data.
Collaborate with the team to brainstorm and implement creative social media campaigns.
Identify opportunities for growth and engagement in the online community.

Qualifications:
Passion for topics related to human sexuality and relationships. Prior knowledge is a plus but not necessary.
Interest in content creation, digital marketing, and business development, and excitement to explore the possibilities of AI for advancing these fields.
Familiarity with using social media platforms, especially Instagram and Twitter/X.
Interest in and basic understanding of tracking analytics and metrics.
Strong written and verbal communication skills.
Detail-oriented and highly organized, with the ability to manage multiple tasks simultaneously.
Strong visual sense; photography or graphic design skills are a plus but not required.
Commitment to a minimum of 6 months.
Availability for a minimum of 5 hours of work per week + a minimum of 5 hours of training per week.
Availability to participate in a weekly one-hour social media meeting with the marketing team (the timing and scheduling of which will be determined flexibly based on the candidates’ availability, typically occurring within the mornings ET time zone).

Compensation:
Commission-based earning opportunities from online course sales and private client conversions resulting from your marketing efforts.
Comprehensive training in the areas of sexuality and relationships, online business and digital marketing, and AI for digital marketing training.
Possibility for a paid position after the initial position/training period.

To Apply

How to Apply:
Interested candidates are invited to email their resume and a brief cover letter explaining their passion for the role and relevant qualifications to Kass, our Operations Manager, at marketing@drzhana.com. Please use the subject line "Social Media Specialist Application - [Your Name]." If you have any questions or require further information, feel free to include them in your email. We look forward to hearing from you!