NRDC New York Web Writer and Editor

The Natural Resources Defense Council (NRDC) is seeking a part-time Web editor and writer to work as a consultant with its New York team focusing on regional environmental issues.

The Web editor would be responsible for three primary functions:

• managing and promoting all aspects of NRDC New York’s Web site, including updating features on the homepage, editing and repackaging content, updating photos, and improving search engine optimization/marketing;

• overseeing and growing NRDC New York’s Facebook and Twitter outlets; and

• writing or editing a variety of content for the New York regional team, including blogs, fact sheets as well as other writing and video projects.

This consultant position requires roughly 20 hours per week and is paid on an hourly basis. The successful candidate will work remotely but should expect to meet regularly with the team in the New York office. The position reports directly to the Director of the New York Urban Program.

Required Skills

The ideal candidate should have very strong writing and interpersonal skills.

The candidate should also ideally have experience with social media, online communications and advocacy, and Web site maintenance.

Additionally, the candidate should have a bachelor’s degree and a minimum two years relevant Web or media writing experience.

This position further requires excellent computer skills (including basic HTML), the ability to work under deadline and on multiple projects simultaneously, and strong attention to detail.

To apply please email your resume and a cover letter to Elizabeth Horvitz at ehorvitz@nrdc.org. Please include hourly fee requirements in your cover letter. No phone calls or faxes please.

About NRDC

(NRDC) is a global non-profit environmental organization with more than 1.2 million members and online activists. We have offices in New York, Washington, D.C., San Francisco, Los Angeles, Chicago and Beijing, China. Our staff of over 350 includes lawyers, scientists, economists, and policy experts who work to protect the environment and public health through advocacy and education.

NRDC New York’s web and social media pages are here:

www.nrdc.org/newyork
www.facebook.com/nrdcnewyork
http://twitter.com/NRDCNY

Job Location:

New York, NY

Position Type:

Part-time Consultant/Free-lance

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Primary Duties:
Conduct ongoing reviews of the company and its competitors in social media and regularly conduct benchmarking to ensure the company is utilizing state of the art practices in its social media program
Assist in the development and global roll-out of a social media program. This includes piloting training, ensuring the policy is updated as needed, and the identification of brand ambassadors to advance and protect the reputation of the company oversee and monitor the company's presence in social media and serve to mitigate issues as they occur.
Regularly reviewing competitors and identifying opportunities and issues with the company to improve its competitive position in social media
Assist in the development of a recruitment social media site for human resources as a pilot experience and ways to improve our identification of talent through the use of social media.
Ensuring alignment of social media content with the brand strategy platform and company standards.
Work with the other communication leaders and professionals, specifically media relations, internal communications and advertising and brand to ensure that work is in sync and collaborative.
Develop social media sites as needed and support that with appropriate staff within corporate and the business units. Work with other functional teams at the corporate level to develop social media sites. Ensure that brand ambassadors participate in online conversations as deemed necessary
Qualifications

Undergraduate and Master's degree in related area
Minimum of 5 years working experience with at least 2 years working in a related communications field in a corporate/business unit setting, or related combination of experience and education
Comprehensive understanding of media
Understanding of editorial concepts for social media
Demonstrated success in communications
Excellent verbal and writing skills
Outstanding project management skill, superior organization and process management capabilities
Should have strong understanding of media management tools and researches methodologies.
Superior writing, strategy, analytical and communication skills.
Ability to advance beyond this position is an imperative as the organization works to increase and enhance its communication talent base.

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 Generate media content
 Support digital media initiatives
 Draft Press Releases and News Alerts
 Liase with domestic and international Office teams
 Support existing internal communications processes
 Participate in Cultural Support initiatives for the Firm

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To learn more about Cadwalader, please visit www.cadwalader.com.
E/O/E, M/F/D/V

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Graphic Design Requirements:

- Proficient in the latest Mac operating system OS Lion, the latest design software Adobe CS5 (including Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Flash, and Acrobat), as well as the latest web design software, Dreamweaver.
- Must be proficient in HTML
- Requires a strong visual sense and ability to adhere to corporate style guidelines
- Minimum of 5 years of graphic design experience
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- Promotional posters
- Eblasts
- Postcards and other creative mailers
- Brochures and booklets
- Web design tasks to include:
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- Designing and developing online web banners/web advertisement
Social Media Requirements:
Candidate should be actively participating in, or have a solid understanding of a wide variety of social media activities such as blogging, community development and management, social bookmarking, updating profiles, commenting, etc., as well as being able to use social media marketing techniques to increase visibility and traffic.
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- Experiment with new and alternative ways to leverage social media activities
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- Measure the impact of social media on the overall marketing efforts and communicate results
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- Create and update weekly and monthly reports
General Overview:
- Must be a team player that is also able to work independently
- Work accurately and efficiently within very tight timeframes and deadlines
- Candidate will be working on multiple projects at a time, so must be well organized and able to multi-task
- Active participant in team brainstorming sessions for both the Graphics team and the larger Marketing team
- Ongoing research of the latest design trends and keeping current with them
- Print knowledge (print processes, paper knowledge and pricing) is a plus

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Pay: $15-20 an hour, negotiable.
This is a great resume builder, especially if a graduate student.