Sr. Director or Director, Digital Marketing Services

The Sr. Director or Director, Digital Marketing Services has two primary responsibilities including; leading the development of strategic planning, purchasing and optimization of online marketing campaigns, and leading College Board email operations and production. In addition to a high level of business experience and acumen, the Sr. Director, Digital Marketing Services must have a deep knowledge of digital marketing technologies and methodologies including email, search engine marketing, display advertising, social media and the evolving and digital communications landscape.

The Sr. Director or Director, Digital Marketing services will work closely with Strategic Marketing and College Board programs to develop strategies for effective, coordinated cross-organization online marketing initiatives which lead students and education professionals to engage with the College Board and encourage them to take action which yield measurable results. This individual must possess a strong record of successful team management, email operations management, media agency management, and delivery of successful online campaigns.

The ideal candidate has experience in the education field, marketing to students, parents and educators both in K-12 and higher ed.

RESPONSIBILITIES

* Lead interface with Strategic Marketing, Programs, production, and management; acts as the key point of contact and escalation point to ensure high levels of professional and customer service.
* Responsible for ensuring that the Digital Marketing Services team and vendors deliver top quality campaigns that meet or exceed goals, and are flawlessly executed.
* Establishes a culture which embraces ongoing testing of technology, tools, formats, media channels, and approaches to messaging in order to continually improve performance.
* Leads the team and agencies responsible for delivery of multiple online marketing campaigns simultaneously, ensuring a coordinated audience experience across College Board programs.
* Drives ongoing process improvements, creating automated and optimized solutions and reporting where possible.
* Advises on campaign strategies to ensure that campaign goals, timelines are budgets are met.
* Leads and manages the ongoing development of the Digital Marketing Services group; manages and develops team member performance.
* Develops in-depth business reporting and comprehensive competitive advertising/marketing analysis.
* Participates in the presentation of media and campaign plans, and ensures that program strategic and tactical goals are being met.
* Leads Digital Marketing Services research in order to test and measure new technologies innovations and initiatives.

RESPONSIBILITIES

Education/Experience:

* BA degree required; marketing or related field preferred. Graduate degree a plus.
* Minimum of 5 – 7 years (for director level) and 7+ years (for senior director level)of related experience. Must possess a solid digital background, management of online marketing agencies, and experience managing large-scale email operations,

Related Skills & Other Requirements* * * * * * * *

* Strong analytical and quantitative skills with successful experience in the online marketplace.
* Exceptional strategic online advertising and planning skills.
* Excellent oral and written communication skills.
* Demonstrated track record of driving results in a fast-paced, ever changing environment.
* Motivated self-starter who can turn ideas into action.
* Strong teamwork, team development, collaboration, and relationship management skills.
* Ability to work with multiple partners both internally and externally.
* Very experienced in presenting information both orally and in writing.
* MSWord, PowerPoint, Excel skills.
* Experience with Google AdWords, Yahoo Search, online ad networks.
* Experience with Omniture, Google Analytics, or other web analytics platform.
* Experience with ESP required, experience with EPSILON a plus

Requirements:
Desired Travel Less than 25%
Areas of Expertise Web Content/Editorial, Digital, Web User Experience/Design, Marketing
Highest Level of Education Master's Degree
Job Type Full Time
Location New York, NY
Years of Relevant Experience 6-9

Digital Editor/Content Producer

Everplans is seeking an experienced digital editor/writer to help us develop our rich library of articles and tools and manage our website.

What you’ll do:
- Research, write, edit, and implement SEO-driven evergreen content for www.everplans.com on a range of topics (legal, financial, healthcare, funeral, etc.); develop checklists, guides, and other tools based on new and existing site content
- Integrate and utilize SEO best practices in all content; implement SEO best practices across all existing site content
- Work with Editorial Director to create and maintain editorial calendar for new content development and distribution
- Maintain www.everplans.com, including updating and formatting all new site content (articles, tools, blog posts, etc.)
- Own the CMS: you will know the ins and outs of the backend, be able to create and format all types of content, and work with developers to identify and resolve any site bugs or issues

Your experience includes:
- 3+ years experience producing digital content for a variety of digital platforms
- Experience producing SEO-driven evergreen content and an understanding of SEO best practices
- Experience working with a CMS (we use Drupal, but no experience in Drupal necessary)
- Information architecture and content organization
- Expert research skills
- Power user status: Google (Gmail, Gdrive, search), Mac, Microsoft Office, social media platforms (Facebook, Twitter, Quora, YouTube, Pinterest, etc.)

You are:
- An excellent communicator with adaptable, sophisticated writing skills
- A true self-starter who works well independently
- Deadline-oriented; able to manage multiple projects in parallel
- Detail-obsessed
- Excited by the challenges of making complex, sometimes “tough” material accessible

Editorial Director

We’re looking for someone interested in being a key member of our startup, who is passionate about our mission, and who thrives on getting their hands dirty.

The right person will be able to oversee the editorial vision and direction for the Everplans website, and help us extend it across our social media and marketing activities.

What you’ll do:
- Define, oversee, and manage editorial direction and vision for the company
- Articulate company’s brand in copy and communications both online and offline
- Create and manage long- and short-term editorial calendars across platforms (site, blog, social media, etc.)
- Collaborate on content strategy and projects with all Everplans teams (business development, marketing and PR, product, etc.)
- Use analytics to create content and copy that will maximize traffic and SEO across a variety of platforms
- Manage blog, including finding and writing blog posts, sourcing and managing contributing bloggers, and distributing blog content across social platforms
- Manage company Facebook, Twitter, and YouTube accounts, including creating editorial calendar, creating custom content and copy, and distributing site content
- Create B2B and B2C materials for marketing and PR teams, including press releases, materials for journalists, ad copy, site copy, etc.

Your experience includes:
- 5+ years creating, editing, and managing content for a variety of digital platforms
- Deep understanding of SEO and web analytics
- Effective social media outreach, including brand and content promotion
- Experience working with a CMS (we use Drupal, but no experience in Drupal necessary)
- Managing a team of editors
- Power user status: Google (Gmail, Gdrive, search), Mac, Microsoft Office, social media platforms (Facebook, Twitter, Quora, YouTube, Pinterest, etc.)

You are:
- An excellent communicator
- A true self-starter (but you also love working in a team)
- Deadline-driven, goal-oriented, and detail-obsessed (while also being incredibly flexible in the day-to-day and able to manage multiple projects at once)
- Culturally and intellectually curious, aware, and ambitious
- Excited by the challenges of making complex, sometimes “tough” material accessible
- Inspired by a startup environment
- Hilarious
- Ready to rumble

Web & Social Media Manager

The Web and Social Media Manager is an experienced online professional highly skilled in running dynamic editorial for the web and social media channels of an international organization. Candidates will oversee and drive content through the Foundation’s website and social media channels. Applicants will ideally be familiar with human rights or conservation and be ready to adapt their substantial experience in the nonprofit or philanthropy sector to the communications needs of Arcus’ online audiences. They will be exceptional communicators with experience in managing or overseeing a website redesign project, which will be a priority during the first year of the position.

The candidate will be able to enhance the Foundation’s messaging and positioning, using language that connects with grantees and partners, media, policymakers, international and national government bodies, academic institutions and the general public. Candidates will work full time in Arcus’ New York office and demonstrate competencies including respect for diversity, forming positive partnerships, applying analysis and
flexibility in problem solving, practicing collaboration, adapting to technological change and innovation and sharing collective ownership for organizational successes.

RESPONSIBILITIES
• Grow Arcus’ online profile, reputation, viewership and interactivity through development, placement and dissemination of timely, accurate and relevant information through the Foundation’s principal online channels, and when necessary execute online campaigns to reach new or specific audiences.
• Maximize the usability and interactivity of Arcus’ online presences to raise awareness of LGBT and Great Apes issues and provide relevant and timely information and resources to grantees, media and general web and social media users.
• Measure and demonstrate impact through collection and publication of periodic metrics.
• Support the Media Director in execution of strategic communications.

QUALIFICATIONS
• Undergraduate degree in journalism or related field required. Advanced degree desirable.
• A minimum of 5-6 years professional online experience, including at least one website redesign
• International experience in human rights and / or conservation preferred.
• Hands-on professional experience with online information sources and tools, including social media and networking tools.
• Proven track record working in close knit, multi-cultural teams in global time zones.
• Applicants must be available to work full time in New York.

Press Aide

The NYC Campaign Finance Board (CFB), a nonpartisan, independent agency that enhances the role of New York City residents in elections, seeks a Press Aide to monitor media, produce the agency’s newsletter, contribute to the agency’s website, and assist with public disclosure, candidate debates and other projects related to campaign finance and voting during this important election year. The position may involve contact with the public and media.

Candidates should have a fervent interest in NYC government and politics, a confident telephone manner, and a strong command of the written word. The ideal candidate will be a digital native who is highly organized and active on social media platforms.

Candidates must have a B.A degree from an accredited college or university. One year of related work experience is preferred. New York City residency is required.

Communications and Public Affairs Associate

THE POSITION
Provides critical and timely editorial, research, writing and project management support for a variety of Foundation initiatives developed, implemented and managed by the Communications and Public Affairs department.

Reports to the Director of Communications and Public Affairs and works closely with the entire department in areas involving special events, media relations, elite outreach, policy communications, digital communications, grants communications, among others.

Specific responsibilities include:
1. Research, assess, and provide recommendations on a variety of topics related to the Foundation’s work and mission. Areas include: speaking engagements and opportunities for Foundation principals and senior staff; research and materials to inform op-eds, and other written pieces by foundation principals and senior staff.
2. Support the foundation’s outreach efforts by assessing incoming requests for speaking engagement opportunities such as potential speeches and conference events. Participate in a proactive process for seeking out engagement opportunities beyond the event invitations offered to the foundation. Prep Foundation staff and principals on substantive and logistical details for events. Assist in executive communications and coordinating and scheduling key meetings.
3. Support the development and drafting of key internal communications documents concerning the department’s strategic recommendations, action plans, processes, and updates on a variety of Foundation initiatives and major events.
4. Assist Foundation staff and principals on special writing projects, such as talking points, correspondence, op-eds, web features, the progress report, and other materials.
5. As required, assist in the compiling, writing, editing, and proofing content for the Foundation’s website and signed supporter e-mail and social media communications in part to ensure interdepartmental consistency and accuracy regarding the Foundation’s key initiatives and messaging.
6. Develop and manage programmatic and communications elements of the Foundation’s signature youth outreach effort in collaboration with partner organizations and consultants, such as overall strategy and daily decision making on competition design, recruitment of participants and supporting stakeholders, media opportunities, event planning, branding, editorial and writing support, and other questions related to grant execution.
7. Assist in coordination and management of special projects across Foundation departments and with external consultants and vendors, including the Foundation’s annual Fiscal Summit, event programming for our sponsorship of political conventions and debates, and launch events for Foundation-organized initiatives.
8. Support the execution of key grantee communications deliverables by liaising and working with Grants, Research, and grantee organizations. Provide input and support to grantee organizations’ communications teams on media and stakeholder outreach. Work with grantee organizations to ensure Foundation branding and other sponsorship benefits are provided at applicable events.
9. Conduct research to support the development, planning, and execution of Foundation-organized events, including panel topics, potential speakers, and invitees. Manage production of print and A/V materials for events, such as programs, bios, research packets, and slides. Staff events as necessary.
10. Vet news organizations and members of the media to provide information on their formats, circulation, past coverage, and ideologies. Provide recommendations on merits of incoming press inquiries based on this research.
11. Serve additional critical support functions in media relations, including: monitoring media activity of interest, drafting media talking points as needed, proofreading and fact-checking statements and press releases to ensure proper language, consistency and accuracy, conducting research on queries, drafting quotes, and providing feedback and proofreading on press releases.
PROFESSIONAL REQUIREMENTS
An ideal candidate will have:
• 1 – 2 years full time work experience
• Excellent verbal communication skills
• Excellent research skills
• Clear, concise, and accurate writing, editing and proofing skills
• Ability to synthesize complex information in a fast-paced environment
• Skilled in working independently as well as part of a team and is able to demonstrate initiative, professionalism and attention to detail
• Ability to work on tight deadlines and have the organizational skills to prioritize and manage numerous projects at once
• Ability to coordinate and collaborate with multiple parties both internally and externally working on complex projects
• Demonstrated interest in and knowledge of fiscal policy and public affairs
• Ability to transform complicated policy issues into generally understandable messages
• Experience with a broad array of communications styles, formats and distribution channels

The Peter G. Peterson Foundation is an Equal Opportunity Employer and encourages candidates of all backgrounds to apply for this position.

Brand Journalist / Community Manager

• Manage creation, aggregation, and dissemination of all content (email, website, social media, blog, etc.)
• Publish relevant community content on a daily basis in local Verified Volunteers markets that will be replicated, refined, and exported to social media
• Create and manage outbound, content-rich email campaigns to attract and retain users
• Manage Verified Volunteers communities located in social networking sites including Facebook, Twitter, and other similar social media outposts
• Work with the product development team to ensure community features are kept up to date and functional, as well as influence the roadmap by collating user feedback
• Act as an advocate of Verified Volunteers in the brand’s community and as the advocate of the community within Verified Volunteers
• Identify and bring to the team new media opportunities as they appear on the horizon

Skills/ Knowledge:
• Interest in nonprofits and volunteerism
• Top-notch writing (including proofing) and communication skills
• Avid digital culture maven
• Existing vibrant online persona
• Have an eye for photography and graphics to help bring to messaging to life
• Detail oriented
• Highly motivated
• Work in close collaboration on a daily basis with business team to understand vision and value proposition
• Be responsive to strategy shifts in a start-up division

Education/ Background:

• Journalism or other similar professional writing experience is required
• Digital experience in social media and website content is also required
• Four year degree from an accredited university

Copy Editor

The educational journal Teachers College Record (http://www.tcrecord.org/) is looking for freelance copyeditors who are proficient with both APA & Chicago style (NOTE: APA & Academic experience REQUIRED to be considered) and are able to work at a fast pace and with a substantial time commitment. Interested applicants will review a writing sample for evaluation purposes.

Assistant to Charlie Rose

Enlarge your perspective as you work directly alongside renowned interviewer Charlie Rose on his PBS show in New York City, as his assistant, and encounter luminaries in all fields.

Tasks include: acting as the liaison between Charlie, his producers, and the wider world; handling and coordinating his work, personal, and travel schedule; negotiating his speaking engagements; accompanying him to events in and outside of New York, as well as internationally; actively contributing editorial ideas for the show, and in some cases producing; being well-organized, spontaneous, and graceful under pressure.

Strong interest in world and current affairs, business, science, and culture, a must. Candidates with international backgrounds, and/or proficiencies in multiple languages, are encouraged to apply.

The show is taped at Bloomberg in midtown Manhattan.

Web Editor

Reporting to the Columbia University School of Nursing’s Director of Marketing and Strategic Communications, the Web Editor is responsible for the school’s presence on the internet, including its internet and intranet websites, social media sites, and the school’s representation on other relevant news and professional nursing websites.

The Web Editor’s implementation of public relations and media relations, relating to non-profit brand and reputation management, will be critical to supporting the School’s mission in education, research, and leadership .

The position requires working with the office staff to make editorial decisions about which news items to feature, working with all departments at the school to ensure content throughout the site is clear and up-to-date, and writing and revising copy. The position also requires technical skills that enable the Web Editor to update design features of the website, including producing and posting short videos, and the ability to produce analytic reports about website traffic.

Responsibilities also include overseeing and executing the school’s social media presence to prospective students, students, faculty, administrators, alumni, journalists, and the external nursing community. The individual must be able to apply public relations and technical writing skills as required to meet the communication requirements of the Office.

In addition, the Web Editor will assist the Office translate best practices and emerging trends in communication to reflect the diverse and energetic activities of this preeminent school of nursing.